SG Mission
Our mission is to create spaces and moments where people can enjoy bar culture.
Our team offers support tailored to each customer's unique stage.
Delivering the necessary support for each scene, both domestically and internationally, is the mission of SG Group, which has developed various projects globally.
What We Can Do
Cocktail development
We design cocktails based on thorough consultations, providing recipes, names, and preparation methods. Our creations, including both alcoholic and non-alcoholic options, reflect the unique concepts of our clients' establishments.
Consulting
We offer comprehensive support for your establishment, from opening to operation and renewal. Our all-inclusive plans cover bar equipment production, interior design, cocktail development, drink menu supervision, staff training, and regular quality control.
Guest shift
We dispatch bartenders from SG Group to your establishment for special events such as openings and anniversaries, enhancing the atmosphere and adding a festive touch to your bar counter.
Bar catering
We bring the bar experience to your location, setting up pop-up bars in brand stores, lounges, and other spaces to elevate customer and employee satisfaction.
The Ritz-CarltonNikko
Cocktail development｜Guest shift
HotelGROOVEShinjuku
ファシリティ構築(英訳待ち)｜Cocktail development｜Guest shift
Westin Hotels & Resorts
Cocktail development
THESUKHOTHAISHANGHAI
Cocktail development｜Guest shift
Works
2024
- THE AOYAMA GRAND HOTEL（Tokyo）
- LIVELY HOTELS (Tokyo・Osaka・Fukuoka)
- Hotel GROOVE Shinjuku (Tokyo)
2023
- GRAND HYATT (Hangzhou,China)
- ANDAZ XIAMEN (Xiamen,China)
- EDITON Hotel (Shanghai,China)
- Rosewood Hotel (Guangzhou,China)
- CE LA VI Dubai(Dubai)
2022
- EMPORIO ARMANI (Tokyo、Kobe)
- RALPH LAUREN (Tokyo)
- Cartier（Tokyo）
- PRADA（Tokyo）
- PRADA (Shanghai,China)
- VALENTINO (Shanghai,China)
- HERMES (Shanghai,China)
- CHANEL (Hong Kong)
- AUDEMARS PIGUET(Shanghai,China)
2021
- GINZA SIX（Tokyo）
- 蔦屋書店(Shanghai,China)
- 成城石井(Tokyo)
- DRiNK Magazine International(Asia)
2020
- JAL（Japan）
- Bacardi Global(Global)
- BEAM SUNTORY(Global)
- Perrier (Shanghai,China)
- Hennessy (Shanghai,China)
2019
- EMPIRICAL (Shanghai,China)
- Remy Martin (Shanghai,China)